Home > Clancy, K. J., & Ostlund, L. E. (1976). Commercial effectiveness measures. Journal of Advertising Research, 16(1), 29–34.

Clancy, K. J., & Ostlund, L. E. (1976). Commercial effectiveness measures. Journal of Advertising Research, 16(1), 29–34.

Clancy, K. J., & Ostlund, L. E. (1976). Commercial effectiveness measures. Journal of Advertising Research, 16(1), 29–34.