This website enables users to collaborate with their colleagues to create an overview of common measures of media exposure and to catalog and discuss their applicability and measurement qualities including validity and reliability. Registration facilitates the building of our community and the acknowledgement of the contributions.
|Scale name||Recall / magazine / health|
|Scale description||A list of 17 common women’s fashion magazines was presented, with additional space to add ‘others’. For each magazine women were asked to indicate whether they had bought it in the last 4 weeks, read or looked at someone else’s copy and to estimate how much time they had spent on it.|