This website enables users to collaborate with their colleagues to create an overview of common measures of media exposure and to catalog and discuss their applicability and measurement qualities including validity and reliability. Registration facilitates the building of our community and the acknowledgement of the contributions.
| Scale name | Mothers’ television viewing time |
| Scale description | Measures mothers’ television viewing time. Television viewing time in hours per timeline was calculated by adding all of the marked checkboxes and dividing this sum by 4. Weekly television viewing time was calculated by multiplying the weekday viewing hours (Timeline 1) by 4 and adding the result to the number of hours reported for Wednesday (Timeline 2) and Saturday and Sunday (Timeline 3). |
